Announcing Our New Advertising Campaign — “You gonna do something or just stand there and bleed?”

Who you gonna call when rustlers, hackers and malware start hanging around your homestead?

Have you seen our new GoToAssist advertising campaign? We’re having more fun than hogs in a fresh mud slop, and we think you’re going to enjoy it too.

Our new publicity tips a giant 10-gallon hat to the spirit of the old West. Soon roughriders, bull wranglers and sharpshooters will be emblazoned across our Web banners, magazine ads and emails.

“Why the old West?” you might ask.

Because we think the mythic heroes of the old West live on in today’s support professionals. Just like those lone gunmen of yesteryear, tech professionals ride into town, delivering hope and help to desperate Americans everywhere. In these modern days, when decent folks need assistance fast, they best call an unassuming but determined and skilled troubleshooting support guy or gal who is ready to spring into action.

Feast your eyes on this pretty picture:

Now appearing in magazines everywhere.

And while you’re at it, join us in the fun of mashing up old western movie quotes into something new and sweet for tech support. Here’s a few ticklers thought up by Trey Clark, Alleah Gogley and Tom Schultz of the GoToAssist remote support posse.

“One support slinger against a world of technical problems? I like my odds.”

“Wherever he goes, he leaves a trail of slain technical issues.”

“Technical problems can run, but they can’t hide.”

“This virtual desktop ain’t big enough for both me and that virus.” [Based on “This town ain’t big enough for the both of us, and I’m going to give you 24 hours to get out.” Spoken by Wheeler Oakman in The Western Code (1932)]

IT support cowboy: “In the cool of the evening, when the computer problems arise, that’s when I appear.” [Based on “In the cool of the evening, when the food and liquor and women are ready, that’s when I appear.” Spoken by Walter Houston in The Virginian (1929)]

Or mash up your own classic Western movie quote, and send them this way. We’d love to read them!

5 thoughts on “Announcing Our New Advertising Campaign — “You gonna do something or just stand there and bleed?”

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